Cycling content
that doesn’t feel
like ads.
Hi, I’m Mesut. Ex-competitive cyclist, mechanical engineer, full-time creator on the bike. I make videos that hit the algorithm before the algorithm sees them coming.
Instagram views · last 30 days
Top reel: 611K — “Me, 200+kg”
Profile visits · 30d growth
vs previous 30-day window
Instagram followers
Growing daily — niche cycling audience
TikTok followers
Channel opened this month — same content, new platform
What this means for your brandA small but rapidly growing audience of cyclists who actually watch, save, and share. Cost-per-view today is the lowest it’ll ever be.
See the offer →Most cycling content looks like a brochure. Mine looks like the video your friend just sent you at 11 p.m. That’s the difference.
⤬
Trends first, cycling second
I study what’s blowing up across TikTok and Reels every morning, then I translate it into the cycling world before anyone else does.
⤬
Native, not sponsored
When I work with a brand, the integration disappears. The video stays funny, the bike stays the hero, the sale comes anyway.
⤬
Real cyclist behind it
6 years of competitive racing and an engineering degree mean I can actually talk about geometry, drivetrain, fit. No vague hype.
Age distribution
Gender split
Tightly aligned with cycling-gear purchasing power.
Top countries
European-distributed audience — perfect for brands shipping or launching across the EU. Italy leads, but Germany, France, Czechia and Poland make up a true cross-border reach.
Your brand,
on every ride.
Every category visible on the right is currently open. Tap any slot to start the conversation. Long-term ambassadorships get exclusive category lock.
- HelmetAvailable
- EyewearAvailable
- Cycling jerseyAvailable
- HandlebarAvailable
- SaddleAvailable
- Bike frameAvailable
- WheelsAvailable
- ShoesAvailable
- SocksAvailable
How we can work together.
01
Instagram Reel
Concept, shoot, edit, music, captions, hashtag strategy. Posted from @mesutrides.
02
UGC Package
Raw vertical-ready content for your own paid ads. Full usage rights, no posting on my profile.
03
YouTube Long-Form
5–15min review, race vlog, gear deep-dive. Distributed to YouTube + cut-downs for Shorts/TikTok.
04
Instagram Story Takeover
3–8 stories with stickers, polls, swipe-up to product. Saved to Highlights.
05
Product Review
Honest, hands-on review. On-bike footage, technical breakdown, pros and cons.
06
Event & Race Coverage
On-location production. Behind-the-scenes for sponsored events, races, launches.
07
Long-Term Ambassador
Multi-month partnership. Consistent brand presence in feed, locked exclusivity within category.
08
Affiliate / Discount Code
Trackable codes promoted across Reel, Story, bio link, YT description.
Rates vary by deliverable mix, exclusivity and usage. Request the full media kit →
Brands already on board.
A new chapter — first partnerships are landing now. Reserve your category before it’s locked.
Active partnership
Decathlon Italia
- Product
- Rockrider MTB
- Type
- Gifted + content
Open slot
Your brand here →
From the start line
to the camera.
2014
Started racing
Joined a youth team at 13. Road and circuit. Italian junior calendar.
2020
Stepped away
Stopped competing after a teammate's tragedy on race day. Took the engineer's path instead.
2020–2025
Mechanical engineering
Studied frame geometry, aerodynamics, materials — kept the bike obsession in lab form.
2026
Back on the bike
Same passion, new lens. 1M+ views in the first month. Camera in hand, full send.
Let’s create
impact together.
Drop the brief below or text me directly on WhatsApp. I reply within 48 hours, usually a lot faster.
Contact me on WhatsApp→- WhatsApp+39 347 890 7982
- Emailhello@mesutrides.com
- Instagram@mesutrides
- Based inItaly · Available worldwide